fashion diary

Thursday, 15 April 2010

Applied Fashion Design has been one of my favourite project of the year. I've really enjoyed covering different parts of the fashion industry. Initially I decided to look at the AW 2010/2011 trend. I interpretated this myself and decided to focus on the Gothic Revival period and Victorian dress that was apparent during this time. I decided to design my trend and collection for Reiss. I visited the West Yorkshire playhouse to broaden my research practice, instead of looking just on the Internet or at books, even though they are very useful! I really enjoyed my visit there, it opened my eyes to the volume of work that went into producing one piece of Victorian costume. The layering and silhouette in particular appealed to me. I decided to take this further with a visit to Dewsbury to find some lovely brocade fabrics. I used furnishings as well as luxury fabrics like cashmere, silk and velvet. I designed a collection for Reiss and kept in mind there current appeal and look, whilst trying to give them something new. I produced a Trend book and from this produced an array of designs. This is my final collection lineup I designed from the trend book and with consideration of the Reiss brand. I am pretty pleased with this, although it took me such a long time. I tried a collage approach instead of just illustrating my designs. I think this worked better as at first I was struggling to incorporate the styling of the garments as well as drawing things like faces and feet! I think this is one of my strongest lineups, in particular I love the Trouser designs, which are usually my weakest type of design, however they have improved in this project. Overall this has been one of my favourite projects of the year and I have definitely broadened my knowledge of how the fashion process works. I have just got my feedback and I got 70% again. It is really starting to annoy me now. My feedback is always you have done really well, but this is obviously not the case as I am making no improvement and if anything going lower. I wish I had some sort f productive feedback so I could improve my work.

Thursday, 4 March 2010

Applied Fashion Design.

The new project has been going on a few weeks now and I've failed dramatically at updating my blog with my feeling on it. Its pretty much Shop Report-Brand Research-Trend Research-Trend Interpretation_Trend Book-Design Work-Presentation. Sounds good doesn't it...Well I am pretty relaxed at the minute, which I probably shouldn't be seen as it's a 20 cred module, but I am. I feel behind, but hopefully I'm going to catch up this week.

LFW

Roksanda Ilincic

Nicole Farhi

Marios Schwab

Charles Anastase

Burberry Prorsum

A few of my favouritesss.

Critical Studies- Adornoooo

I've finally decided what I focusing my critical studies essay on, Adorno, the miserable sod. I am applying his idea of the culture industry and comparing it too the experiences felt the first and each time after the mini skirt was a fashion phenomenon. I have lots of reading to do yet, but least I'm on my way. Tom (my tutor) said I was writing on a particularly hard theory...great! I've been sourcing a few books from the college library and I am finding the topic super duperly interesting. I really find Adorno's theory Bazaar. How can someone so well educated have such obscure visions of society. As I am studying a creative subject we are encouraged to form and new and innovative ideas, however if we as society was to refer to Adorno theory there would never ever be anything new or great to shout about, which all in all makes life quite depressing. I decided to compare this to the miniskirt, as at the time it was considered a phenomenon and something new, but if I applied Adornos theory it would have been considered an adaption of the past longer skirt. I'm going to attempt to challenge his theory by showing evidence that the experience that has been felt the first time and every time after the mini skirts release has been different therefore this makes it unique and original. After this I began looking at my own work and analysing that, was it any different to whats about now or has been in the past? If not why do I bother? I'm going to continue readying as Its quite difficult and I'm finding it hard to get my head round all the little bits and bobs of Adornos theory on the culture industry. I got 60% on my essay in first year. I'd like to think my reading and subject will help me get a slightly better grade this year. I'd like a first, but I know I'm not naturally great at writing. Lets do thisssss!